NCAA: To Allow College Athlete Paydays

[Trojangles]

Apparently, an NCAA subcommittee is meeting today (4/24/20) to propose new college sports rules . . .

A. Allowing athletes to be paid for:
(1) Promoting commercial products and services,
(2) Selling memorabilia and autographs, and
(3) Publicizing appearances, camps, clinics and/or lessons.

B. Allowing athletes to hire professional services to assist them in such endeavors.

C.  Prohibiting athletes from:
(1) Referencing the names of their schools in connection with these activities, and/or 
(2) Using their schools’ trademarks, designs and logos.

D.  Prohibiting schools from being directly involved in arranging any of these proposed activities for athletes.

Footnote:  The NCAA has said it wants the new rule changes ready to be voted on no later than January 2021.



Comment:   Interesting how quickly the organization has moved from "NEVER!"  to "OKIE DOKIE!" . . . .  Now, I'm wondering if "Go Fund Me" websites will be allowed.

[Benchwarmer]

I just think it's opening a can of worms.

Athletes get tuition, room & board, books, fees paid, not to mention what would be the monetary value of being coached, workout training, tutoring, etc.

[Trojangles]

Here's a link to what the committee came up with . . . LINK: ncaaorg.s3.amazonaws.com/committees/ncaa/wrkgrps/fslwg/Apr2020FSLWG_Report.pdf

NOTE:  The relevant recommendations start on page 22 and include these examples:

"(1) Category One: Compensation for third-party endorsements . . .

For example:
(a) It could be permissible for a student-athlete at University A to be paid
to endorse a commercial product in a television commercial or social
media posting, provided that University A's uniform or marks do not
appear in the commercial or posting and that the university did not play
a role in arranging the opportunity; and

(b) It could be permissible for a student-athlete to post content to a
YouTube channel (e.g., day-in-the-life) and be compensated for
endorsement of a particular product (e.g., product placement in the
videos) provided that University A did not aid in the production of the
content and no university marks are used.

(c) It should be impermissible, however, for University A to pay a student/athlete
for appearing in one of University A's commercials.

(2) Category Two: Compensation for student-athlete work product or
business activities. 

For example:
(a) It could be permissible for a student-athlete at University A to conduct
an in-person or virtual sports camp and use his or her name, image and
likeness to promote the camp, provided that University A's marks and
facilities are not used;

(b) It could be permissible for a student-athlete at University A to be paid
for making personal appearances, provided that University A is not
involved in arranging for the appearances and University A's marks are
not used (e.g., the student-athlete is not permitted to appear in
University A's jersey or golf shirt); and

(c) It could be permissible for a student-athlete at University A to develop
a line of clothing and use his or her name, image and likeness to
promote the apparel, provided that University A's marks are not used
in the promotion or actual apparel.

(d) It should be impermissible, however, for that student-athlete to be paid
for any appearance by or on behalf of University A . . .

[Trojangles]

Wonder if schools that do (or don't) have player names on jerseys will change.

[Trojangles]

Q:  So how much are college athletes likely to get in a Name, Image, & Likeness (NIL) deal?
A:  According to this website, a whole lot more than you might expect.  LINK:   athleticdirectoru.com/articles/how-much-is-nil-really-worth-to-student-athletes/

The website's projected Top 25 Most Valuable  NIL List . . .

[Benchwarmer]

Too late for Sabrina, but I'm sure she's already set to make more than that with her Nike deal.